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調(diào)查公司華通明略給出的最新排名：對(duì)不起，阿里巴巴。中國(guó)最有價(jià)值的品牌已經(jīng)是門戶網(wǎng)站騰訊了。
騰訊的品牌估計(jì)高達(dá)661億美元，幾乎在一年內(nèi)翻倍。阿里巴巴，因它創(chuàng)下紀(jì)錄的首次公開(kāi)募股，以597億美元的價(jià)值排在第二。
兩個(gè)公司最終都超過(guò)了中國(guó)移動(dòng)，這家電信業(yè)巨無(wú)霸終于讓出了多年保持的榜首地位。
騰訊是啥？這家公司把手機(jī)，電信和網(wǎng)絡(luò)零售合為一體，躋身世界第一。
16年前建立于深圳，它因QQ和微信而聞名，QQ是一款桌面通訊服務(wù)軟件，微信則基于移動(dòng)終端。這家公司現(xiàn)在以1600億美元的市場(chǎng)價(jià)值而自豪，這高于麥當(dāng)勞，波音，或美國(guó)運(yùn)通。
報(bào)道稱，阿里巴巴因其首次公開(kāi)募股得到全球矚目，但是，很多其他中國(guó)品牌也擁有全球野心和能力。
由WPP所有的華通明略說(shuō)，中國(guó)最大的三家網(wǎng)絡(luò)互聯(lián)網(wǎng)搜索公司騰訊，阿里巴巴和百度將會(huì)激烈競(jìng)爭(zhēng)。
報(bào)道稱：通過(guò)同盟和兼并，每家都試圖成為主流的互聯(lián)網(wǎng)系統(tǒng)，利用這種一站式終端系統(tǒng)，消費(fèi)者可以愉快的進(jìn)行任何他們想要的搜索，新聞，娛樂(lè)，電子商務(wù)，銀行，網(wǎng)絡(luò)郵件，和無(wú)數(shù)其他服務(wù)。
下面是中國(guó)最有價(jià)值品牌前十名：
騰訊
阿里巴巴
中國(guó)移動(dòng)
中國(guó)工商銀行
百度
中國(guó)建設(shè)銀行
中石化
中國(guó)農(nóng)業(yè)銀行
中石油
Sorry, Alibaba. Internet portal Tencent is the most valuable brand in China, according to a new ranking by research company Millward Brown.
Tencent (TCEHY)'s brand is estimated to be worth $66.1 billion, having nearly doubled in a year. Alibaba (BABA, Tech30), spurred on by its record-setting IPO, ranked second with brand value of $59.7 billion.
Both companies finished ahead of China Mobile (CHL), the massive wireless operator that has finished first in every previous edition of the rankings.
What is Tencent? The company has been spinning a web of mobile, telecom and online retail businesses that rank among the largest in the world.
Founded in Shenzhen 16 years ago, it's best known as the operator of QQ, a desktop messaging service, and mobile messaging app WeChat. The firm now boasts a market cap of $160 billion -- more than McDonald's (MCD), Boeing (BA) or American Express (AXP).
"Alibaba grabbed the world's attention with its IPO, but many other Chinese brands have global ambition and ability," the report said.
Millward Brown, owned by WPP (WPPGY), said that more competition can be expected between Tencent, Alibaba and Baidu (BIDU, Tech30) -- China's top Internet search company.
"Through alliances and acquisitions, each attempted to become the default Internet ecosystem, the one-stop destination wher customers could satisfy all their needs for search, news and entertainment, e-commerce, banking, email and myriad other services," the report said.
Here is a full list of the top 10 most valuable Chinese brands:
1) Tencent
2) Alibaba
3) China Mobile
4) Industrial and Commercial Bank of China (ICBC)
5) Baidu
6) China Construction Bank
7) Sinopec
8) Agricultural Bank of China
9) PetroChina
10) Bank of China
